Registered in June 2005, Ani Sup Utara started as a small restaurant with a big vision: to become one of the best Halal food and beverage companies in Asia. The founders, Allahyarham Encik Hasanuddin bin Ibrahim and Puan Rohani binti Abu, did not originally plan to expand their restaurant. But due to the great demand from their customers, Allahyarham Encik Hasanuddin decided that the time was right to grow their business and open up new branches across the nation.